Herc Holdings Inc (HRI)

NYSE · Industrials · Rental & Leasing Services · USA

Herc Holdings Inc is a mid cap company (market value between $2 billion and $10 billion) in the Rental & Leasing Services industry.

Herc Holdings Inc operates an equipment rental business across North America, providing machinery such as aerial lifts, earthmoving equipment, and material handlers to construction contractors, industrial clients, and other sectors. Beyond rentals, the company sells pre-owned equipment and contractor supplies. It also delivers supplementary services including equipment delivery, upkeep, repairs, and on-site support to customers.

From its FY2025 annual report (Form 10-K)

Intrinsic value, DCF valuation, financial health and value investing analysis for the Herc Holdings Inc stock.

Our verdict on HRI

Overvalued: intrinsic value $79.13 per share, market price $124.46, margin of safety -57.3% (as of 2026-10-19).

Discounting its cash flows at 8.1% (average of 3 methods) values the shares at $79.13; the price of $124.46 is 57% above that value, and 80% of that value comes from beyond year five.

Leak Score: 42/100 on 9 of 12 signals (On Watch).

ETFs with the most weight in HRI

17 more funds hold it; the full list is part of the paid plan.

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Cheaper than HRI in Rental & Leasing Services

4 more in this industry show a wider margin of safety.

Is HRI undervalued or overvalued?

HRI is overvalued (as of the 2026-10-19 close). Discounting its cash flows at 8.1% (average of 3 methods) values the shares at $79.13; the price of $124.46 is 57% above that value, and 80% of that value comes from beyond year five.

What is the intrinsic value of HRI?

$79.13 per share (as of the 2026-10-19 close), against a market price of $124.46. That is a margin of safety of -57.3%. The value is the average of the valuation methods that apply to this company, recomputed every night after the US close.

What is Herc Holdings Inc's Leak Score?

42 out of 100, which we rate "On Watch", on 9 of 12 value investing signals.