Colgate-Palmolive Co vs Kimberly-Clark Corp

Colgate-Palmolive Co (CL) is overvalued and Kimberly-Clark Corp (KMB) is undervalued.

Against our estimates of intrinsic value, KMB trades at the wider discount: a margin of safety of +41%, against -64% for CL.

Values as of the 22 Sept 2026 close.

Colgate-Palmolive Co (CL)

Discounting its cash flows at 7.4% (average of 3 methods) values the shares at $53.05; the price of $87.05 is 64% above that value, and 81% of that value comes from beyond year five.

Leak Score 55/100 on 10 of 12 signals

Kimberly-Clark Corp (KMB)

Discounting its cash flows at 9.4% (average of 3 methods) values the shares at $168.21; the price of $98.91 is 41% below that value, and 74% of that value comes from beyond year five.

Leak Score 79/100 on 10 of 12 signals

MetricCLKMB
VerdictOvervaluedUndervalued
Price$87.05$98.91
Intrinsic value$53.05$168.21
Margin of safety-64%+41%
Leak Score55/100 (10/12)79/100 (10/12)
Market cap$69.4B$32.9B
Revenue growth, 5 years4.3%-3.0%
Operating margin21.8%14.2%
Net margin9.7%11.8%
Return on equity434.3%111.5%
Debt to equity33.293.72
P/E34.4x16.9x
Forward P/E21.2x13.3x
P/B294.0x18.8x
Dividend yield2.4%5.2%

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