Church & Dwight Co Inc vs Procter & Gamble Co

Church & Dwight Co Inc (CHD) is overvalued and Procter & Gamble Co (PG) is overvalued.

Both trade above our estimate of their intrinsic value. PG is the closer of the two: -42%, against -76% for CHD.

Values as of the 22 Sept 2026 close.

Church & Dwight Co Inc (CHD)

Discounting its cash flows at 7.9% (average of 3 methods) values the shares at $54.66; the price of $96.12 is 76% above that value, and 80% of that value comes from beyond year five.

Leak Score 68/100 on 9 of 12 signals

Procter & Gamble Co (PG)

Discounting its cash flows at 7.6% (average of 3 methods) values the shares at $104.12; the price of $148.22 is 42% above that value, and 81% of that value comes from beyond year five.

Leak Score 60/100 on 10 of 12 signals

MetricCHDPG
VerdictOvervaluedOvervalued
Price$96.12$148.22
Intrinsic value$54.66$104.12
Margin of safety-76%-42%
Leak Score68/100 (9/12)60/100 (10/12)
Market cap$22.8B$344.3B
Revenue growth, 5 years4.8%2.7%
Operating margin17.5%23.9%
Net margin12.0%18.1%
Return on equity17.0%30.3%
Debt to equity0.560.65
P/E30.9x22.4x
Forward P/E23.8x20.1x
P/B5.2x6.5x
Dividend yield1.3%3.0%

All stocks in Household & Personal Products