Brady Corp (BRC) is fairly valued and MSA Safety Inc (MSA) is overvalued.
Against our estimates of intrinsic value, BRC trades at the wider discount: a margin of safety of +3%, against -23% for MSA.
Values as of the 22 Sept 2026 close.
Discounting its cash flows at 8.5% (average of 3 methods) values the shares at $85.65; the price of $83.39 is 3% below that value, and 78% of that value comes from beyond year five.
Leak Score 59/100 on 3 of 12 signals
Discounting its cash flows at 9.3% (average of 3 methods) values the shares at $145.96; the price of $178.91 is 23% above that value, and 75% of that value comes from beyond year five.
Leak Score 59/100 on 3 of 12 signals
| Metric | BRC | MSA |
|---|---|---|
| Verdict | Fairly valued | Overvalued |
| Price | $83.39 | $178.91 |
| Intrinsic value | $85.65 | $145.96 |
| Margin of safety | +3% | -23% |
| Leak Score | 59/100 (3/12) | 59/100 (3/12) |
| Market cap | $3.9B | $6.9B |
| Revenue growth, 5 years | 7.7% | 6.8% |
| Operating margin | 15.8% | 22.3% |
| Net margin | 12.4% | 16.1% |
| Return on equity | 16.1% | 23.7% |
| Debt to equity | 0.06 | 0.46 |
| P/E | 19.4x | 22.3x |
| Forward P/E | 11.6x | 17.9x |
| P/B | 2.9x | 4.9x |
| Dividend yield | 1.2% | 1.2% |