Brady Corp vs Geo Group Inc

Brady Corp (BRC) is fairly valued and Geo Group Inc (GEO) is slightly overvalued.

Against our estimates of intrinsic value, BRC trades at the wider discount: a margin of safety of +3%, against -11% for GEO.

Values as of the 22 Sept 2026 close.

Brady Corp (BRC)

Discounting its cash flows at 8.5% (average of 3 methods) values the shares at $85.65; the price of $83.39 is 3% below that value, and 78% of that value comes from beyond year five.

Leak Score 59/100 on 3 of 12 signals

Geo Group Inc (GEO)

Discounting its cash flows at 8.0% (average of 3 methods) values the shares at $26.84; the price of $29.74 is 11% above that value, and 79% of that value comes from beyond year five.

Leak Score 43/100 on 3 of 12 signals

MetricBRCGEO
VerdictFairly valuedSlightly overvalued
Price$83.39$29.74
Intrinsic value$85.65$26.84
Margin of safety+3%-11%
Leak Score59/100 (3/12)43/100 (3/12)
Market cap$3.9B$3.9B
Revenue growth, 5 years7.7%2.3%
Operating margin15.8%12.5%
Net margin12.4%10.3%
Return on equity16.1%20.1%
Debt to equity0.061.08
P/E19.4x14.0x
Forward P/E11.6x16.6x
P/B2.9x2.6x
Dividend yield1.2%

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