Deluxe Corp (DLX)

NYSE · Industrials · Conglomerates · USA

Deluxe Corp is a small cap company (market value between $300 million and $2 billion) in the Conglomerates industry.

Deluxe serves small and medium-sized businesses, financial institutions, and consumer brands through four business segments: Merchant Services, which processes in-store, online, and mobile payments; B2B Payments, offering automated receivables and accounts payable solutions; Data Solutions, providing analytics and marketing services; and Print, manufacturing checks and business essentials. The company operates primarily across North America.

From its FY2025 annual report (Form 10-K)

Intrinsic value, DCF valuation, financial health and value investing analysis for the Deluxe Corp stock.

Our verdict on DLX

Undervalued: intrinsic value $28.66 per share, market price $22.81, margin of safety 20.4% (as of 2026-10-19).

Discounting its cash flows at 7.3% (average of 2 methods) values the shares at $28.66; the price of $22.81 is 20% below that value, and 82% of that value comes from beyond year five.

Leak Score: 71/100 on 12 of 12 signals (Clear Leak).

ETFs with the most weight in DLX

17 more funds hold it; the full list is part of the paid plan.

More on DLX

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Is DLX undervalued or overvalued?

DLX is undervalued (as of the 2026-10-19 close). Discounting its cash flows at 7.3% (average of 2 methods) values the shares at $28.66; the price of $22.81 is 20% below that value, and 82% of that value comes from beyond year five.

What is the intrinsic value of DLX?

$28.66 per share (as of the 2026-10-19 close), against a market price of $22.81. That is a margin of safety of 20.4%. The value is the average of the valuation methods that apply to this company, recomputed every night after the US close.

What is Deluxe Corp's Leak Score?

71 out of 100, which we rate "Clear Leak", on 12 of 12 value investing signals.